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Kunal Shah added blog Other
2024-12-17 09:25:59

How do qualitative and quantitative data analysis help with thought leadership strategy?
Data-driven decision-making is crucial for modern businesses aiming to establish themselves as thought leaders in their industry. Companies can harness qualitative and quantitative data analysis to build credibility, gain deep insights, and lead discussions within their field. A well-rounded thought leadership strategy leverages both data types to craft compelling, research-backed content that...

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Kunal Shah added blog Other
2025-01-22 10:14:10

Understanding data analysis for market segmentation
A key tactic companies use to cater to clients' requirements is market segmentation. Businesses can create customised goods, services, and marketing plans by breaking down a large market into smaller groups according to their shared traits. This technique relies heavily on data analysis, especially qualitative and quantitative data. What is market segmentation? Market segmentation involves...

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