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Leveraging Account-Based Marketing: Turning Prospects into Profitable Partnershipsall marketing strategies, account-based marketing had the highest return on investment (ROI) for 85% of marketers that tracked ROI. The thing is known by every newcomer to any business; the Market is full of products and services. Therefore, traditional marketing approaches often fail to create personalized experiences that speak to individual leads. Consequently, there is a growing...
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