If you have a company, you've probably wondered how to gain followers on Instagram to promote your brand and see your business results take off. This is because, nowadays, social networks are a fundamental part of any successful digital marketing strategy. In this article, we will show you the most effective tips to increase engagement, have more reach and thus get followers on Instagram.Check Now
 

How to make money with followers on Instagram

 
Okay, this article talks about gaining followers. Still, first, you must understand why Instagram is so important to your digital marketing strategy and why it is so effective for making money.
We can explain this with just one number, among many others that speak for themselves: 81% of platform users use Instagram when looking for new products and services.
 
That is, Instagram is an excellent channel to develop the brand of your e-commerce company through content that speaks directly to your customer.
 
Like any other social network, there are right, wrong and intelligent ways to use it, and having an audience interested in what you have to say is one of the right ways.
In the following chapters, we will show you how to gain followers on Instagram, the best social network to make your brand take off.
 

How to gain free Instagram followers

 
Instagram has many features to generate paid traffic for those who want to bomb the social network, and we will talk about them later. However, we have separated some valuable tips for you to gain followers for free. Check it out!
Most used hashtags on Instagram to gain followers.
 
You aim to interact with the current audience while getting more people to follow you. Knowing what to post on Instagram (new, exciting and captivating photos) will satisfy the first requirement.
 
To gain followers, however, including a hashtag in your photos is a significant factor. This makes it easy for people to find your posts through the specific terms they seek.
 
How to know the best hashtags for Instagram? As with Pinterest and other social networks, Instagram users use specific hashtags instead of others.
 
And there is a way to gain followers on Instagram by choosing the right hashtags for your photos since many users look for products or services with them.
 
But if you saw the list above and thought, "But none of them applies to my products or brand!" you're probably right.
It's one thing to use hashtags, but using the correct tags is entirely different. Popular hashtags like those listed above will help you generate interactions and gain likes on Instagram.
However, they will not increase your long-term engagement, make you gain followers on Instagram or generate sales (which, in the end, is the most important).
 
There is no way to gain followers on Instagram without tagging your photos correctly. This means finding suitable hashtags to ensure that you are using the most relevant keywords that describe your brand and what people are looking for on Instagram.
You can use a free online program such as the TagsFinder we used above or the Postcron Hashtag Finder to find relevant hashtags.
 
With one of these options, search for popular hashtags related to your brand. For example, by searching for the keyword #maquiagem in both mechanisms, we were able to generate exciting tag suggestions:

It would help if you did this exercise by experimenting with different keywords that describe your brand and your products to gain followers, building your list of keywords as you post.
 
Remember that Instagram allows a maximum of 30 hashtags per post. But you can use fewer keywords like that since it can pollute your publication and annoy users.
In addition, famous words change over time, so reevaluate your list every three months to ensure you use the best terms.
 

Search for hashtags

 
You can use this trick for free in your e-commerce profile. For each product and category in your online store, search for keywords to see the most used Instagram hashtags about product categories.
For example, you can use these hashtags if you have a brand of men's bracelets and accessories in Portugese:
1. Brand keyword hashtags
2. Product category keyword hashtags
3. Keyword hashtags from a specific location
 

Precious tip:

save these groups of hashtags on a page in Evernote. This speeds up the work when posting a new image when you are away from home, for example. Just open Evernote on your phone and copy the specific hashtags of the brand, product and place to post in each photo Start by researching the hashtags. Then organize and save the most popular and applicable hashtags by category. Thus, you will save time, increase your engagement and attract customers with little effort and for free.
Update old posts to gain followers.
 
If you have been posting on the social network for some time and have missed the opportunity to gain followers on Instagram using keywords, don't worry. You can still edit the photo caption or leave a comment with your new hashtag lists. This is a great way to gain more likes and followers, even with old posts.
 

Instagram filters to gain followers.

 
Keywords are one of many things you should pay attention to. Did you know you can gain followers on Instagram by creating filters for Instagram Stories?
 
This is because if you create a filter that pleases social network users (or, in the best possible scenario, virtualizes), your brand name will appear in the publications when it is used.
 
The result you already know: more views and followers for your profile, more sales for your e-commerce, and an excellent opportunity to ensure user-generated content.
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