San Francisco, 29 November 2023: Stand-up Pouches Market Size, Share & Trend Analysis Report By Material (Plastic, Paper, Metal, Bioplastic), By Type, By Closure, By Application, By Region, And Segment Forecasts, 2019 – 2025

The global stand-up pouches market size is projected to reach USD 16.01 billion by 2025, according to a new report by Grand View Research, Inc. Rising demand for the product from several industries, including food & beverages, pet food, and personal care & cosmetics, is anticipated to boost the market growth during the forecast period.

Factors such as changing lifestyles, rapid urbanization, and rising disposable incomes are anticipated to boost the demand for packaged goods, which is further expected to benefit the stand-up pouches market growth. In addition, several benefits offered by stand-up pouches, including convenience, aesthetic appeal, and availability of various valued-added features such as spouts, zippers, and tear notches is further expected to stimulate their demand.

Stand-up pouches also offer several advantages including greater functionality, coupled with lower shipping costs and also occupy lesser shelf space as compared to several other rigid packaging formats owing to which they are being largely preferred by consumer packaged goods (CPG) manufacturers as well as retailers worldwide. In addition, they also offer marketing advantages and aesthetics, which further likely to increase their demand.

Plastic is the widely used material for manufacturing stand-up pouches owing to the material being cost-effective, lightweight, and durable. However, the growing environmental concerns and stringent regulations pertaining to plastic waste, coupled with growing focus on sustainability, is expected to increase the usage of bioplastics and paper by several key players in the market for the manufacturing of stand-up pouches.

Growing demand for single-serve, smaller portion packs, and ready-to-eat meals is expected to boost the market growth. In addition, the trend towards on-the-go snacking is further expected to benefit the market growth. Furthermore, improving sanitation standards in several emerging countries including India and China are, in turn, expected to augment the demand for various homecare products, thereby having a positive impact on the market growth.

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Stand-up pouches offer several advantages such as better aesthetic appeal, coupled with several value-added features including zippers or sliders, spouts, and tear notches, among others, that offer greater convenience and functionality. In addition, these pouches utilize lesser material, require lower shipping and transportation costs, and are light in weight as compared to several other rigid packaging formats such as metal cans and glass bottles, among others.

Stand-Up Pouches Market Report Highlights

• The global stand-up pouches market is anticipated to reach USD 16.01 billion by 2025 growing at an estimated CAGR of 7.0% over the forecast period, on account of several factors such as increasing demand for convenient packaging solutions and the growing demand for packaged goods.
• Plastics emerged as the largest material segment in the market and is anticipated to continue its dominance over the forecast period owing to several benefits offered by the material including lightweight, durability, and good barrier properties, among others.
• The tear notch segment is anticipated to have a growth rate of 7.1% from 2019 to 2025 owing to the rising preference for smaller portions and single-serve packs.
• The pet food application segment is expected to have the highest growth rate over the forecast period. The growing demand for pet food, owing to the increasing number of people owning pets, is further likely to benefit the market growth.
• In April 2018, ProAmpac, acquired Pactech Packaging, a U.S. based company specializing in pouch converting. This acquisition was aimed at enhancing ProAmpac’s capabilities in flexible pouch manufacturing.

The U.S. accounted for the largest share in the North America market. The plastic material segment accounted for the largest revenue share in the U.S. market and is expected to continue its dominance over the forecast period. The bioplastic material is anticipated to have the highest growth rate from 2019 to 2025 owing to several factors including a growing focus on sustainability coupled with rising restrictions on the use of plastics.

Stand-up pouch is a flexible packaging format that can stand erect on its bottom for the purpose of storage, display, and use. These pouches offer greater shipping convenience as compared to glass jars, rigid bottles, and aluminum cans owing to which they are widely being preferred by several consumer packaged goods (CPG) manufacturers. Rising demand for on-the-go snacks, and single-serve meals is further anticipated to drive the product demand over the forecast period.

Stand-up Pouches Market Report Scope

Stand-up pouches act as an excellent marketing tool for producers of packaged goods as they offer the ability to differentiate products on retail shelves. In addition, these stand-up pouches have a larger surface on which high-quality graphics can be printed in order to further attract customers especially in convenience stores and supermarkets where people make quicker purchase decisions.

Prominent players in the market include Amcor plc, Sonoco Products Company, ProAmpac, Mondi, Clondalkin Group, Winpak Ltd., Coveris, and Huhtamaki Group among others. Other notable players operating in the market include Sealed Air, Glenroy Inc., Smurfit Kappa, Bischof+Klein, Hood Packaging Corporation, Uflex Limited, and FLAIR Flexible Packaging Corporation, among others.

Several manufacturers in the market offer pre-made stand-up pouches as well as offer customization in terms of size, shape, material, and value-added features. Major players in the market are adopting various strategies such as mergers & acquisitions, new product developments, and partnerships among others in order to gain a competitive advantage.